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How do you measure success in AI product marketing?

Success in AI product marketing is measured by a variety of factors, including customer adoption, engagement, revenue growth, and the overall impact of the product on solving customer problems. Key performance indicators (KPIs) like customer lifetime value (CLTV), retention rate, and net promoter score (NPS) can help track satisfaction and success. The effectiveness of marketing campaigns and product positioning is also crucial, as AI products often need educational marketing to build trust and highlight their benefits. Additionally, customer feedback, both qualitative and quantitative, provides valuable insights into product performance.



SOURCE: https://www.inoru.com/ai-product-marketing

BruceWayne
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